Údarás Grants: AI Funding for Gaeltacht
Complete 2026 Guide to Údarás na Gaeltachta Grants for AI and Digital Transformation in Gaeltacht Companies
Founder & CEO, Deep Purple AI Consulting
Údarás na Gaeltachta grants provide funding for businesses located in Ireland's designated Gaeltacht regions, including areas in Donegal, Galway, Kerry, Cork, Mayo, Waterford, and Meath. They include the Digital Transition Fund, Green Transition Fund, and R&D grants — with combined funding potential exceeding €400,000 when grants are stacked strategically, plus exclusive access to EU Recovery funding not available through other agencies.
Our primary grant expertise is through LEO and Enterprise Ireland, but Údarás na Gaeltachta grants programmes closely mirror those we deliver through daily — Digital Discovery, Digital Process Innovation, and R&D funding operate on similar models regardless of which agency administers them. If you're in a Gaeltacht area, you essentially get access to similar funding with potentially less competition.
Quick Summary
Verified for 2026Údarás na Gaeltachta provides over €400,000 in combined AI and digital transformation funding for businesses in Gaeltacht regions — from €5,000 Digital Discovery assessments to €150,000 implementation grants, plus exclusive access to EU Recovery funds not available through other agencies.
Grants at a Glance
| Programme | Max Funding | Rate | Best For |
|---|---|---|---|
| Digital Discovery | €5,000 | 80% | First AI assessment |
| Digital Process Innovation | €150,000 | 50% | AI implementation |
| Green Transition Fund | €150,000 | 50% | Sustainability + AI |
| R&D Grant | €100,000+ | 50% | Novel AI research |
| Training Grant | €20,000 | 50% | Team AI upskilling |
Who Qualifies?
Verified for 2026
Good news: All Údarás na Gaeltachta grants detailed in this guide remain available for 2026. We've verified the current programmes and funding levels as of January 2026.
- Digital Transition Fund: EU Recovery funding still available
- Green Transition Fund: €55 million programme active through 2026
- Digital Discovery: Still €5,000 (80% funded) for AI assessments
- Early 2026 is an excellent time to apply – fresh annual budgets
Not sure Údarás is the right fit?
This guide covers Gaeltacht-specific funding. If your business is outside a Gaeltacht area, or you want to compare all agencies, see our Complete Guide to AI Grants in Ireland 2026.
Grant Guide Series
Your Complete Guide to AI Grants in Ireland
This is part of our comprehensive grant guide series. Start with the overview or jump to any agency guide:
Side-by-side comparison of every grant agency, plus an interactive tool to find your best fit
For Irish SMEs with 1–50 employees
For scaling businesses with export potential
For multinational and foreign-owned companies
For businesses trading across ROI and Northern Ireland
For Northern Ireland businesses
Údarás na Gaeltachta Grants 2026: €400K+
You are hereFor businesses in the Western Region (Clare, Galway, Mayo, Sligo, Donegal, Leitrim, Roscommon)
Looking for help applying? We guide businesses through the full grant process — from identifying the right funding to delivering the project. .
Údarás na Gaeltachta is the Gaeltacht development authority - the regional development body for Ireland's Gaeltacht (Irish-speaking) regions, covering areas in Donegal, Mayo, Galway, Kerry, Cork, Waterford, and Meath.
With over 40 years of experience, they provide grants, supports, and services to businesses located in these regions, with a particular focus on companies engaged in manufacturing and internationally traded services.
Similar to Enterprise Ireland but exclusively for Gaeltacht businesses, Údarás offers comparable funding levels with additional access to EU Recovery and Resilience funds. They currently support nearly 8,000 jobs across 400+ client companies.
The Gaeltacht Advantage: Why Location Matters
If your business is located in a Gaeltacht region, you have access to unique advantages that other Irish companies don't enjoy:
Exclusive Funding Access
- EU Recovery and Resilience Funds: €900 million allocated specifically for digital and green transitions
- Higher Grant Rates: Often more favourable than mainstream programmes
- Combined Funding Streams: Stack multiple grants more easily
- Regional Priority: Government commitment to Gaeltacht development
Gaeltacht Regions Covered
| County | Main Gaeltacht Areas | Key Industries |
|---|---|---|
| Donegal | Gweedore, Gaoth Dobhair | Manufacturing, Tourism, Marine |
| Mayo | Tourmakeady, Belmullet | Food, Engineering, Services |
| Galway | Connemara (largest Gaeltacht) | Technology, Medical Devices, Tourism |
| Kerry | Dingle Peninsula, Corca Dhuibhne | Food, Tourism, Creative Industries |
| Cork | Múscraí, Cape Clear Island | Pharma, Food, Technology |
| Waterford | An Rinn, An Sean Phobal | Manufacturing, Services |
| Meath | Ráth Cairn, Baile Ghib | Services, Agri-business |
Important
You don't need to be fluent in the Irish language to access these grants. While Údarás promotes the Irish language, the primary requirement is that your business operates within designated Gaeltacht boundaries and contributes to regional economic development.
How Údarás Compares to Other Agencies
| Agency | Target Companies | Geographic Coverage | Key Advantage |
|---|---|---|---|
| Údarás na Gaeltachta | All sizes in Gaeltacht regions | Gaeltacht areas only | EU Recovery funds + regional priority |
| Enterprise Ireland | Scaling Irish companies | All Ireland | Export support + scale |
| LEO | Local SMEs (<10 employees) | All Ireland | Accessible + local support |
Who Qualifies for Údarás Grants?
Údarás na Gaeltachta serves a specific cohort with clear criteria:
Primary Requirements
- Location: Business must be based in a designated Gaeltacht area
- Sector: Manufacturing or internationally traded services preferred
- Trading Status: Many grants require international trading or export potential
- Client Status: Must be or become an Údarás client company
Company Size Guidance
Údarás primarily supports companies with 10 or more employees seeking export growth and international expansion. However, smaller businesses and startups can access support through the Digital Discovery grant (€5,000) to assess their AI readiness and growth potential. As your business scales, you'll qualify for the full range of funding options.
Business Types Supported
1. Manufacturing Companies
- Food and beverage production
- Medical devices and pharmaceuticals
- Engineering and electronics
- Traditional crafts scaling with technology
2. Internationally Traded Services
- Software and technology services
- Financial and professional services
- Creative and media industries
- Tourism with international reach
3. Local Services (Limited Grants)
- Must demonstrate significant local employment impact
- Priority for services supporting other businesses
- Innovation in service delivery essential
Not Sure About Your Location?
Check if you're in a Gaeltacht area by contacting your nearest Údarás office (contact details at the end of this article). Even businesses on the edge of Gaeltacht boundaries may qualify.
Údarás programmes closely mirror Enterprise Ireland's in structure and funding levels — but with a key advantage: the regional development mandate means Gaeltacht businesses often face less competition for approvals. If your business is in a Gaeltacht area, you may find Údarás a faster and more accessible route to the same funding levels available through Enterprise Ireland.
€400,000+ AI Funding Journey: Complete Overview
Your AI Funding Journey with Údarás na Gaeltachta
Údarás offers multiple pathways to AI transformation, with total funding potential exceeding €400,000 when combining grants strategically:
1Tier 1: Digital Transformation (Highest Priority)
- Digital Discovery: €5,000 (80% funded) – AI opportunity assessment
- Digital Process Innovation: €150,000 (50% funded) – Large-scale implementation
- Consultancy Services: €35,000 (50% funded) – Strategic planning
2Tier 2: Innovation & Development
- R&D Grant: 25-45% funding – Develop proprietary AI solutions
- Feasibility Study: 50-60% funding – Test AI concepts
3Tier 3: Green AI Transformation
- GreenStart: €5,000 (80% funded) – Sustainability assessment
- GreenPlus: €50,000 (50% funded) – Environmental AI systems
- Enterprise Emissions Reduction: Up to €1 million – Green technology
4Tier 4: Supporting Infrastructure
- Capital Grant: Variable – AI infrastructure investment
- Employment Grant: Based on wages – Hiring AI specialists
- Training Grant: Variable – Upskilling for AI
Key Advantage: Access to EU Recovery funds not available through other agencies
1Tier 1: Digital Transition Fund - Your Gateway to AI Transformation
The Digital Transition Fund is part of Ireland's National Recovery and Resilience Plan, backed by €900 million in EU funding. This gives Gaeltacht businesses exclusive access to transformational support.
For a practical overview of what data analytics projects involve and what they cost, see our complete guide to data analytics for Irish SMEs.
Digital Discovery Grant: €5,000 to Start Your AI Journey
Perfect entry point for companies new to AI. Get expert assessment of your AI opportunities with minimal investment.
What Digital Discovery Delivers:
- Comprehensive assessment of AI readiness
- Identification of quick wins and long-term opportunities
- Customised digital transformation roadmap
- Cost-benefit analysis for AI investments
- Action plan for next 12-24 months
AI Applications by Industry:
- Manufacturing: Predictive maintenance to reduce downtime by 30%
- Food Production: Quality control through computer vision
- Professional Services: Document automation saving hours weekly
- Tourism: Personalised customer experiences and dynamic pricing
- Healthcare: Patient data analysis and appointment optimisation
- Marine: Predictive analytics for weather and catch optimisation
Digital Process Innovation Grant: €150,000 to Transform at Scale
The flagship grant for comprehensive AI implementation. Transform your entire operation with substantial funding support.
Eligible AI Projects Include:
Manufacturing Transformation
- AI-driven production optimisation
- Computer vision for quality control
- Predictive maintenance systems
- Supply chain AI analytics
- Energy optimisation through machine learning
Service Innovation
- Intelligent document processing
- Customer service automation
- Predictive analytics for decision-making
- AI-powered personalisation engines
- Automated reporting and insights
Eligible Costs Covered:
- Consultant Fees: AI expertise and implementation support
- Software Licenses: AI platforms and tools
- Integration Costs: Connecting AI to existing systems
- Staff Costs: Team members dedicated to the project
- Training: Upskilling related to new AI systems
Success Factor
Projects must be transformational, not incremental. Show how AI fundamentally changes your competitive position, not just improves efficiency.
2Tier 2: Strategic Development Grants
Consultancy Services Grant: €35,000 for Strategic AI Planning
Develop comprehensive AI strategy with expert guidance. Perfect for companies needing strategic direction before major investment.
Strategic AI Consulting Areas:
- AI Transformation Strategy: Roadmap for enterprise-wide change
- Digital Business Models: Reimagining your business with AI
- Change Management: Preparing organisation for AI adoption
- Technology Selection: Choosing the right AI platforms
- Governance Frameworks: Ensuring ethical, compliant AI use
- ROI Modelling: Building business cases for AI investment
R&D Grant: 25-45% Funding for Proprietary AI Solutions
AI R&D Projects That Qualify:
- Creating proprietary AI algorithms for your industry
- Developing AI-powered products for market
- Building custom machine learning models
- Solving unique technical challenges with AI
- Collaborative research with universities
Eligible R&D Costs:
- Data scientist and AI developer salaries
- Specialised AI consultant fees
- Cloud computing and AI platform costs
- Patent and IP protection costs
- Materials and equipment for AI development
Feasibility Study Grant: 50-60% Funding to Test AI Concepts
Test AI concepts before committing to full implementation:
- Build proof-of-concept AI solutions
- Evaluate technical feasibility
- Assess market demand for AI products
- Calculate ROI for AI investments
- Identify risks and mitigation strategies
3Tier 3: Green Transition Fund - AI for Sustainability
The Green Transition Fund offers €55 million (2022-2026) for decarbonisation through digital innovation. Perfect for companies combining AI with sustainability goals.
Climate Planning Fund Options: GreenStart & GreenPlus
- Climate Action Voucher: €1,800 for initial assessment
- GreenStart: €5,000 (80% funded) – 7 days consultancy
- GreenPlus: €50,000 (50% funded) – Comprehensive programme
AI Applications for Sustainability:
- Energy Optimisation: AI-driven consumption reduction and energy efficiency improvements
- Predictive Maintenance: Reduce waste through prevention
- Supply Chain Optimisation: Minimise transport emissions through decarbonisation strategies
- Demand Forecasting: Reduce overproduction and waste, supporting circular economy principles
- Smart Building Management: Automated HVAC and lighting
- Carbon Tracking: Real-time emissions monitoring
Enterprise Emissions Reduction Investment: Up to €1 Million
- Capital Investment: €20,000 to €1 million (30-50% funded)
- Energy Metering: €5,000 to €50,000 (50% funded)
- R&D Feasibility: Up to €250,000 (50% funded)
Large-scale green AI projects combining sustainability with business transformation:
- Smart manufacturing systems reducing energy by 40%
- AI-powered circular economy solutions
- Intelligent logistics minimising carbon footprint
- Process optimisation for resource efficiency
Strategic Advantage
Green AI projects often qualify for multiple funding streams. Combine Green Transition funding with Digital Process Innovation for maximum support.
4Tier 4: Infrastructure & Capability Building Grants
Capital Grant: Funding for AI Infrastructure Investment
Fund the infrastructure needed for AI transformation:
Material Assets:
- Servers and computing hardware for AI processing
- Edge computing devices for real-time AI
- IoT sensors for data collection
- Specialised AI workstations
- Robotics and automation equipment
Immaterial Assets:
- AI software licenses and platforms
- Patent rights for AI innovations
- Technical knowledge transfer
- Data assets and databases
Employment Grant: Support for Building Your AI Team
Support for hiring AI specialists:
- Data Scientists and ML Engineers
- AI Project Managers
- Business Analysts for AI projects
- AI System Operators
- Digital Transformation Managers
Training Grant: Upskilling Your Workforce for AI
AI Training Categories:
- Technical Skills: Python, machine learning, data science
- Tool Training: Specific AI platforms and software
- Leadership: Managing AI transformation
- Ethics & Governance: Responsible AI deployment
- Operational: Using AI tools effectively
What Can You Actually Build With Údarás Funding?
Getting the grant is half the battle — executing the project is the other half. Here's what Gaeltacht businesses typically build at each level:
- →With a €5K Digital Discovery Grant: An AI assessment of your operations — identifying where automation, data analytics, or AI can deliver ROI specific to your Gaeltacht business.
- →With a €150K Digital Process Innovation Grant: A full custom AI system — automated production workflows, intelligent ERP integrations, predictive quality systems, or customer analytics platforms.
- →With Green Transition funding: AI-powered energy optimisation, waste reduction analytics, or sustainability monitoring dashboards aligned with EU green objectives.
At Deep Purple, we help Gaeltacht businesses navigate Údarás funding and build the working system. We diagnose the opportunity, support the application, and deliver the project.
Strategic Grant Combinations: Maximising Your €400,000+
The real power comes from strategically combining grants. Here are proven pathways:
Pathway 1: The Comprehensive Transformer (Most Common)
| Stage | Grant | Amount | Purpose |
|---|---|---|---|
| 1 | Digital Discovery | €5,000 | AI assessment |
| 2 | Consultancy Services | €35,000 | Strategic roadmap |
| 3 | Digital Process Innovation | €150,000 | Implementation |
| 4 | Training Grant | Variable | Capability building |
| Total | €190,000+ |
Pathway 2: The Green Innovator
| Stage | Grant | Amount | Purpose |
|---|---|---|---|
| 1 | GreenStart | €5,000 | Sustainability assessment |
| 2 | GreenPlus | €50,000 | Environmental AI |
| 3 | Emissions Reduction | Up to €1m | Green infrastructure |
| Total | €500,000+ |
Pathway 3: The R&D Pioneer
| Stage | Grant | Amount | Purpose |
|---|---|---|---|
| 1 | Feasibility Study | €15,000-35,000 | Concept validation |
| 2 | R&D Grant | 25-45% funding | Product development |
| 3 | Employment Grant | Based on wages | AI team building |
| 4 | Capital Grant | Variable | Infrastructure |
| Total | €400,000+ |
Application Process: From First Contact to Funding
Here is your complete application roadmap:
Phase 1: Initial Contact
Contact Your Regional Office
Find your local Údarás na Gaeltachta office
Meet Your Development Adviser
Discuss your AI plans and ambitions
Confirm Eligibility
Verify location and sector requirements
Identify Grant Options
Review suitable programmes for your needs
Phase 2: Preparation
Gather Financial Documents
- Recent accounts (2-3 years)
- Management accounts
- Cash flow projections
Prepare Business Plan
Include AI transformation vision
Get Consultant Quotes
From approved providers like Deep Purple
Document Current Processes
Baseline for measuring improvement
Phase 3: Application Development
Complete Application Forms
Some available in Irish if preferred
Develop Project Plan
- Clear objectives and KPIs
- Detailed timeline
- Budget breakdown
- Risk assessment
Calculate ROI
Focus on jobs and export potential
Include Supporting Documents
- CVs
- Quotes
- Technical specifications
Phase 4: Submission & Approval
Submit Before Any Costs
Critical – no retrospective funding
Initial Review
Development Adviser may request clarifications
Evaluation Committee
Assessment based on strategic impact
Receive Written Approval
Formal grant offer letter
Phase 5: Implementation
Sign Grant Agreement
Review all terms carefully
Begin Project
Only after formal approval
Submit Claims
Milestone-based payments
Report Progress
Regular updates to Údarás na Gaeltachta
Tips for Application Success
Here are the factors that separate successful applications from rejections:
Emphasise International Focus
Údarás prioritises companies trading internationally. Show how AI enables:
- Entry into new export markets
- Competitive advantage globally
- Scalable solutions beyond Ireland
- International partnership opportunities
Highlight Regional Impact
Demonstrate benefits to the wider Gaeltacht community:
- Job Creation: Quantify new employment opportunities
- Skills Development: Training local workforce in AI
- Supply Chain: Benefits to local suppliers
- Knowledge Transfer: Sharing learnings with other Gaeltacht businesses
Show Innovation Leadership
Position your project as pioneering for the region:
- First in your Gaeltacht area to implement specific AI technology
- Creating a model for other regional businesses
- Building AI capabilities that attract talent to the region
- Establishing Gaeltacht as innovation hub in your sector
Include Irish Language Elements (Where Relevant)
While not mandatory, showing commitment to Irish language adds value:
- Irish language interfaces for AI systems
- Bilingual customer service automation
- Supporting Irish language data projects
- Creating AI tools usable by Irish speakers
Leverage EU Funding Priorities
Align with EU Recovery and Resilience objectives:
- Digital Transition: 20% minimum digital component
- Green Transition: 37% climate objectives
- Resilience: Building robust, adaptable businesses
- Inclusion: Creating opportunities for all
Common Rejection Reasons
- Costs incurred before written approval
- Routine IT upgrades versus genuine innovation
- Weak link to international trading
- Insufficient detail in application
- No clear regional benefit
- Lack of internal capability to deliver
Your Local Údarás Office: Contact Information
Each Gaeltacht region has a dedicated office with Development Advisers who understand local business needs:
Headquarters (Western Regional Office)
Na Forbacha, Co. na Gaillimhe, H91 TY22
Tel: 091 503100
Email: gaillimh@udaras.ie
Regional Office Donegal
Páirc Ghnó Ghaoth Dobhair, Doirí Beaga, Co. Dhún na nGall F92 EO9T
Tel: 074 9560100
Email: dnag@udaras.ie
Regional Office Mayo
An Áislann, Bóthar an tSéipéil, Béal an Mhuirthead, Co. Mhaigh Eo F26 W5H0
Tel: 097 81418
Email: maigheo@udaras.ie
Regional Office Kerry
Páirc Ghnó an Daingin, Baile an Mhuilinn, Daingean Uí Chúis, Co. Chiarraí V92 TX48
Tel: 066 9150100
Email: ciarrai@udaras.ie
Regional Office Cork
Páirc Ghnó Bhaile Mhic Íre, Baile Mhic Íre, Maigh Chromtha, Co. Chorcaí
Tel: 026 45366
Email: corcaigh@udaras.ie
General Enquiries: eolas@udaras.ie | Website: www.udaras.ie
Your Next Steps: From Reading to Funding
You now have the complete roadmap to accessing €400,000+ in Údarás funding. Here's your action plan:
If You're Already an Údarás Client:
Today
Email your Development Adviser about AI plans
This Week
Schedule meeting to discuss grant options
Next 2 Weeks
Begin preparing Digital Discovery application
Within 30 Days
Submit your first grant application
If You're Not Yet an Údarás Client:
Check Location
Confirm you're in a Gaeltacht area
Contact Regional Office
Call your nearest office (details above)
Prepare for Meeting
Bring company details and AI vision
Register as Client
Complete client registration process
Apply for Grants
Start with Digital Discovery
For Everyone: Maximise Success with Expert Support
Working with experienced AI consultants strengthens your application and ensures successful delivery:
Develop compelling project proposals
Create realistic implementation plans
Provide detailed costings and timelines
Deliver proven AI solutions
Ensure compliance with grant requirements
Ready to Transform with Údarás Support?
Deep Purple works with Gaeltacht companies to implement AI solutions that drive real business value.
From Digital Discovery assessments to major Digital Process Innovation programmes, we help you maximise both grant funding and project impact.
Arrange a short call below or contact your Údarás Development Adviser and request Deep Purple AI Consulting as your implementation partner.
Prefer to email? hello@deeppurple.ai
Frequently Asked Questions About Údarás Grants
Q: Do I need to speak Irish to access these grants?
A: No, fluency in Irish is not required. While Údarás promotes the Irish language, the primary requirement is that your business operates in a Gaeltacht area and contributes to regional development.
Q: How do Údarás grants compare to Enterprise Ireland?
A: The grants are very similar in structure and amounts. The key advantage is exclusive access to EU Recovery funds and potentially higher approval rates due to regional development priorities.
Q: Can I combine Údarás grants with other funding?
A: Yes, but you cannot double-fund the same costs. You can use different grants for different aspects of your AI transformation.
Q: What if I'm on the edge of a Gaeltacht boundary?
A: Contact your nearest Údarás office. Businesses near boundaries may still qualify, especially if they employ people from the Gaeltacht.
Q: How long does approval take?
A: Digital Discovery: 2-3 weeks. Strategic grants: 4-6 weeks. Major implementation grants: 6-8 weeks. Your Development Adviser can expedite urgent cases.
Q: Do I need to be exporting already?
A: Not necessarily, but you need to demonstrate export potential. Many grants are specifically for companies preparing to enter international markets.
Q: Can service companies apply?
A: Yes, especially those in internationally traded services. Local services can also qualify if they demonstrate significant employment or innovation impact.
Q: What's the success rate for applications?
A: While not published, well-prepared applications with strong regional impact typically have higher success rates than mainstream programmes due to regional development priorities.
Conclusion: Your Gaeltacht Advantage Awaits
For businesses in Gaeltacht regions, Údarás na Gaeltachta offers more than just grants – it's a partnership in transformation. With access to the same funding levels as Enterprise Ireland, plus exclusive EU Recovery funds and regional development priorities, you have unique advantages that businesses elsewhere don't enjoy.
The combination of digital and green transition funds, totalling €955 million nationally, represents an unprecedented opportunity for Gaeltacht businesses to lead in AI adoption. Whether you're a traditional manufacturer looking to modernise or a tech company building the next generation of AI solutions, the funding is there.
Your location in the Gaeltacht isn't a limitation – it's your competitive advantage. While others compete for mainstream funding, you have access to dedicated resources, local support, and a Development Adviser who understands your regional context.
The grants are available. The EU funds are allocated. Your Development Adviser is waiting. The only question is: will you be among the Gaeltacht businesses that seize this opportunity to transform through AI?
Start today. Contact your regional office. Apply for Digital Discovery. Your AI transformation doesn't have to wait – Údarás na Gaeltachta is ready to fund your journey from assessment to implementation to international success.
In our next comprehensive guide, we'll explore funding opportunities for cross-border collaboration with InterTradeIreland. Learn about:
- Innovation Boost programme for SMEs
- Fusion programme for graduate placement
- Elevate programme for scaling businesses
- Cross-border trade support
- North-South collaboration opportunities
Stay updated: Follow Deep Purple AI Consulting on LinkedIn or Instagram to be notified when our next guide is published.
About Brian Egan
Founder & CEO, Deep Purple AI Consulting
Brian Egan is the Founder and CEO of Deep Purple AI Consulting. With over 26 years in software and AI — from studying neural networks at Dublin City University, to building intelligent mobile systems for Vodafone, Nokia, and Hutchison 3G, to founding four technology companies that delivered machine learning, computer vision, and predictive AI solutions to real businesses — Brian has been building with AI technologies at every stage of their evolution.
His interest in artificial intelligence began at DCU, where he studied neural networks and pattern recognition as part of his BSc in Computer Applications. As a Marie Curie Research Fellow in Germany, he worked on EU Framework projects developing intelligent systems for integrating emerging mobile technologies with enterprise software. At Cibenix (2003–2011), he spent eight years designing on-device software for Vodafone, Nokia, Hutchison 3G, Sony Ericsson, and other global operators — work that increasingly involved content personalisation, user behaviour analysis, and adaptive delivery logic.
In 2012, Brian founded Purpledecks, a software consultancy that evolved with the AI landscape — incorporating machine learning, computer vision, data classification, predictive features, and recommendation engines into client projects years before the current generative AI wave. From Purpledecks came Hype4 (UX research including AI-powered biometric identification for government programmes), Mapall (fibre optic network intelligence with spatial analytics and route optimisation), and Reactable AI (one of Ireland's earliest production deployments of autonomous AI agents).
An Enterprise Ireland approved consultant, LEO Digital for Business provider, and former Marie Curie Research Fellow, Brian now works directly with established businesses across Ireland and the UK, helping them identify where AI delivers genuine commercial value and guiding them from first assessment through to working system.
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